THE LONDON BEAUTY STANDARD
xoxo Kathleen
Hi, I’m Kathleen, the founder of London Beauty. My journey began in luxury fashion in New York City, where I traveled extensively across Europe and discovered exclusive brands that were hard to find. This inspired our curated selection at London Beauty. When choosing brands for our store, we look for a few key aspects: Are they clean? Do they offer a unique experience? Are they a bit harder to find, something special you can’t easily get around the corner or online? Our goal is to bring you products that feel unique and fun to discover, while also giving us the chance to share something truly special. We hope you enjoy exploring our London Beauty Standard!
Why Natura Bissé
This historic brand, over 30 years old, hails from Barcelona, Spain. You’re likely familiar with it because it's featured in our spa, making it very special to us. What makes Natura Bissé truly exceptional is its delivery system—the way its products penetrate the skin and deliver results as promised. Some of my personal favorites include the Diamond Extreme Rich Cream, which gives me that perfect, plump, hydrated feeling, especially during the harsh Midwestern winters. I also love the Luminous Serum with Sheer Cocoon, which is my go-to for everyday use. Natura Bissé is an all-around favorite of ours, and we’re thrilled to share it with you!
Meet Omorovicza
Today, we’re excited to talk about Omorovicza, a luxurious brand from Budapest, Hungary. We’re absolutely obsessed with their products, which we also use in our spa. The fragrances are light and beautiful, and the products are incredibly performance-driven, harnessing the power of Budapest’s renowned thermal waters. Some of our top picks include the Queen of Hungary Mist, which is a refreshing favorite, and the Blue Diamond Peel, a must-have for massaging into your skin a few times a week. It’s perfect for extending the benefits of your spa treatments or giving your skin a much-needed reset. We absolutely love this line!
The Power of Augustinus Bader
We’re big fans of Augustinus Bader for several key reasons. First and foremost, their products are rooted in science-backed clean beauty, with a focus on high-performance formulations that truly deliver. What really sets them apart is their patented TFC8® technology, which helps support the skin’s natural regenerative processes, making their products incredibly effective. In addition to being vegan and fragrance-free, Augustinus Bader products are perfect for those who want a luxurious skincare experience without overwhelming fragrances. What we love most is their “one and done” approach—while you can certainly build a full routine with their different products, when traveling or looking for simplicity, The Cream or The Rich Cream are all you need for a comprehensive skincare solution that works wonders with minimal effort.
Protect yourself with BASK Sunscreen
Let’s talk sunscreen—because we love BASK. It’s a newer line that checks all the boxes: reef-friendly, clean ingredients, and non-aerosol. Whether you’re reaching for SPF 30 or SPF 50, BASK has you literally covered. Don’t head out without your sunscreen!
Bonjour Wonderblush
We're going to talk about one of my personal favorites, Wonderblush. This line is brand new to the American market from Montreal, Canada. It's a really limited line, but we absolutely adore it. She has lip oils, multi-purpose lipsticks, lip balms, but also these beautiful liquid eyes that go to powder, just such a flexible line, infinitely recyclable and so great to touch up your look on the fly. Definitely one of our favorites.
MAKEUP THAT WEARS LIKE MAGIC
Rituel de Fille
We wanted to talk about Ritual de Fille. We love this line. It's been with us for a really long time. One of the best things about this line is not only is it a clean line out of California and so it's still really small batch and really interesting textures and colors. It's also really high pigment and really flexible. So you can be super artistic. It is October right now and going into holiday season so you can really build up your colors and have a ton of fun with it. Or you can get a really natural no makeup makeup look with it too. It's a really artistic and fantastic. We love Ritual de Fille.
Westman Atelier
Today we’re talking about Westman Atelier (yes—uh·teh·lee·ay is how you say it). Westman Atelier is a beautiful, clean makeup line created by makeup artist Gucci Westman, and we absolutely love it. She recently launched matte lipsticks that are gorgeous—high pigment, super wearable, and effortlessly chic. The line is also especially known for its highlighters, which you can use anywhere from your cheeks to your eyes, depending on the look you want.It’s a super flexible collection: clean, beautiful, and made for everyday, effortless beauty.We love Westman Atelier.
THE 'IT GIRL' OF CLEAN BEAUTY
Sweed
Today we’re talking about Sweed. We love this line because it truly does a bit of everything—blushes, a beautiful lightweight foundation, lipsticks, lip liners, eyeliners… the whole kit and caboodle. One of our absolute favorites is the Cloud Mascara. It saves a turtle (which we love), and it gives instant lift and volume thanks to its brilliant, hardworking brush. I wear this every day—brown or black, you really can’t go wrong.It’s a total favorite.
Vintner's Daughter
Vintner's Daughter is one of my favorites. I travel with this so much. It's so, so simple and it is super packed with vitamins and minerals. It's a superfood for your face. The serum is the, I'd almost call it the OG in botanical oils. All three of these together are perfect for that person who wants something super simple, not 5,000 steps, literally three things before you go to bed. We love Vintner's Daughter.
THE WORLD'S OLDEST CANDLEMAKER
Trudon
Today we’re talking about Trudon: a truly next-level candle company from France, and one of the oldest companies in the country.Trudon candles are made in hand-blown glass vessels with gold foil labels, beeswax, and hand-knit wicks. And here’s the detail that really sets them apart: they use the same eau de parfum-quality fragrance in their candles that they use in their personal fragrances.What does that mean for you? You get a gorgeous, room-filling throw whether you’re burning a candle or opening a diffuser—and the fragrance experience is typically cleaner and less irritating, with fewer of the “extra” chemicals you don’t need.They’re also simply beautiful to look at (the carved bust designs are a personal obsession). We love Trudon. It’s an incredible gift for yourself—or someone you really, really like.