[PRONUNCIATION: RITU-ELLE D'FEE]

Rituel de Fille offers a visionary approach to beauty, inspired by the magical, transformative power of natural ingredients. At the heart of the brand is a belief that pigment is elemental, ceremonial, and deeply expressive. Every Rituel de Fille creation is designed to inspire intuitive, uninhibited creativity—featuring colors that can be worn anywhere on the face, applied with fingers or brushes, and built up or sheered out with ease. Each formula melds seamlessly with the skin to become a part of the wearer’s unique expression.

All products are created and produced in-house at the brand’s Los Angeles studio to uphold Rituel de Fille’s exacting standards. Their proprietary formulas are the result of years of focused study and experimentation. Every product is entirely unique to the brand—developed from the ground up and never outsourced.

Rituel de Fille approaches formulation like potion-making. The team delves into the nuances of each ingredient, uncovering its history and potential. Natural pigments, oils, and waxes are selected with intention, blended using artisanal processes that shape the final product in irreplaceable ways. This meticulous craftsmanship results in rich, multidimensional color, luxurious textures, and a sensory experience that feels both grounded and ethereal.

The brand encourages a visceral, tactile relationship with pigment. Loved by professional makeup artists for its versatility and impact, Rituel de Fille’s products are also remarkably intuitive to use—ideal for both seasoned artists and those just beginning to explore color. While advanced techniques can be discovered, every formula is easy to apply using just the hands.

Rituel de Fille is proudly Leaping Bunny certified cruelty-free. The brand never tests on animals, does not outsource animal testing, and sources only from suppliers who uphold the same standards.

Transparency and integrity are core values. Each shade includes a full ingredients list, and all formulas are made without parabens, PEGs, phthalates, synthetic dyes or fragrances, talc, carbon black, or plastic-based glitter. Ethical sourcing is prioritized at every level. With Rituel de Fille, beauty becomes a ritual—deeply personal, powerfully expressive, and rooted in craftsmanship.