Plum Cleanse™ | Biome Balancing Cleansing Oil

Plum Cleanse™ is perfect for anyone seeking a gentle, effective cleanse—especially those with dry, sensitive, acne-prone, or allergy-prone skin. Suitable for all ages and skin types, it’s a dream for those who want a cleanser that removes makeup and SPF without stripping or leaving residue.

This oil-to-lather cleanser transforms the beloved Plum Beauty Oil texture into a luxurious, non-comedogenic formula that supports the skin microbiome. It removes long-wear makeup and excess oil in one step—no double cleanse required! Clinically tested and packed with proprietary Midnight Muir® extract, probiotic peptides, and botanical exfoliants, it leaves skin smooth, balanced, and radiant.

Absolutely! Plum Cleanse™ is 100% vegan, PETA-certified cruelty-free, and totally clean—free from essential oils, parabens, sulfates, preservatives, added fragrance, and harsh chemicals. Dermatologist, allergy, and pediatrician tested.

Apply 1–2 pumps directly onto dry skin. Wet your hands to activate the oil-to-lather formula and gently massage into skin and around eyes for 30 seconds. Rinse with warm water and a washcloth for a smooth, glowing finish.

London Beauty loves indie brands with science, sustainability, and serious sensorial delight. Plum Cleanse™ is a modern classic—clinically proven, microbiome-friendly, and a joy to use. It fits our “London Beauty Standard” for luxury, efficacy, and ethical sourcing, while keeping cleansing simple and fun.